Lingerie Trends 2024

Lingerie Trends of 2024: A Splash of Color, Sheer Elegance, and Comfort

As we step into 2024, the world of lingerie is abuzz with exciting trends that promise to elevate your intimate wardrobe. From vibrant hues to whimsical sheers, let’s explore the must-have styles for this year.

1. Peach Fuzz: The Pantone Color of the Year

Lingerie trens 2024- peach fuzz

Peach Fuzz, the delightful shade crowned as the Pantone Color of the Year, has made its way into lingerie collections. This soft, warm hue exudes femininity and pairs beautifully with delicate lace. If you’re looking to embrace this trend, consider the Cassiopee in Peach by Empreinte (pictured on the left) or a gorgeous Andres Sarda Turqueta set in Papaya (on the right). Its luxurious lace detailing and flattering silhouette make it a standout choice.

2. Pretty in Pink: A Timeless Favourite

pretty pink lingerie 2024

Pink remains a perennial favorite in lingerie, and 2024 is no exception. Brands like Dora Larsen (Millie organic cotton set, centre), Prima Donna Twist (Verao Full Cup Bra on the left), Cosabella brallette on the right and Stripe & Stare with their pyjamas are celebrating all shades of pink. Whether it’s blush, rose, or bubblegum, pink lingerie adds a touch of romance. Slip into a silky pink chemise or opt for a lace-trimmed bralette—the options are endless.

3. Zesty Lime: A Bold Statement

Bright Lime is making waves in the lingerie scene. Brands like Prima Donna and Andres Sarda are infusing their collections with this vibrant color. Imagine lime green lace peeking out from under a sheer blouse or a lime-hued bralette adding a playful twist to your everyday look. It’s a daring choice that screams confidence.

From left to right are: Sophora set in Lime Crush by Prima Donna with removeable strap details, Yoly in Electric Summer by Marie Jo and Eve full cup bra with Rio brief in Golden Apple by Andres Sarda.

4. Whimsical Sheers: Bridal Magic

For brides-to-be, Aubade introduces a new bridal range featuring whimsical sheers. Picture delicate tulle, intricate embroidery, and barely-there fabrics. These ethereal pieces are perfect for wedding nights and honeymoon escapades. Whether it’s a sheer chemise adorned with floral motifs or a lace-trimmed robe, embrace the magic of sheer elegance.

5. The Rise of Bodies

Lingerie trends 2024 - bodies

Bodysuits are having a moment in 2024. The Ecrin Body by Aubade (left) is a showstopper—a blend of sensuality and sophistication. Meanwhile, Empreinte is launching a new body in the Melody Collection (right), promising comfort, support, and exquisite design. Bodysuits seamlessly transition from day to night, whether worn under a blazer or as a standalone piece.

6. Khaki and Rich Blues: Swimwear Sophistication

Swimwear trends are taking a sophisticated turn. Khaki emerges as an unexpected yet chic choice for beach days. Imagine a khaki one-piece with strategic cutouts or a high-waisted khaki bikini. Additionally, rich blues—deep navy, azure, and cobalt—are ruling the swimwear scene. Opt for a classic navy swimsuit or a bold blue bikini to make a splash.

7. Soft Bras: Comfort Reigns Supreme

Soft bras and bralettes continue to dominate. These wire-free wonders offer support without compromising on comfort. With an array of new designs and bright color pops, you’ll find soft bras that blend seamlessly into your daily routine. Whether you’re working from home or heading out, soft bras ensure you feel fabulous all day long.


In summary, 2024 celebrates a harmonious blend of color, comfort, and elegance. From peachy hues to sheer delights, update your lingerie drawer with these irresistible trends. After all, feeling beautiful from the inside out never goes out of style! 🌟💕

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