Anita Sports Bras Awards

Anita Active’s bras have garnered multiple prestigious awards, acknowledging their reliability and excellence. The Anita DynamiX Sports bra and Air Control deltaPad sports bras were awarded Double Gold in the Sports Bra Category at the 2024 Health & Wellbeing Awards. And, if that wasn’t enough, Anita Active was also crowned the best-selling sports bra brand across seven countries at the 2024 BBA Awards!

The BBA, or Best Boutique Brand Awards, is a significant annual event celebrating outstanding brands in the boutique and specialist retail market. They recognize brands that stand out for quality, smart design, and customer happiness—celebrating products that deliver the real deal. Winning a BBA means the brand is a go-to, trusted by women everywhere, especially as nominations are evaluated by industry professionals and customer reviews!

For Anita Active, this win wasn’t just a one-country wonder; their sports bras are winning hearts (and workouts) across seven countries! With designs that mix support, breathability, and style in every size, it’s no wonder these bras have such a loyal following. So, whether you’re hitting the gym or tackling the trails, Anita Active has your back (and front!) with award-winning style and performance.

It is not all recent! Anita has a history of racking up awards for their innovative sports bras. Back in 2020, their Extreme Control Plus model clinched the prestigious ISPO Award in the Fitness & Team Sports/Bras category. The ISPO Award is a respected honour in the sports world, spotlighting top-tier, cutting-edge products selected by a panel of international experts.

So how exactly is Anita Active different?

  1. Breathable, high-performance fabrics: Each Anita Active sports bra is made from high-tech, breathable materials that regulate moisture. This sweat management technology keeps the skin dry, providing comfort even during intense workouts.
  2. (Genuinely) innovative designs: The brand’s award-winning designs include patented features like the Delta Pad, which has sewn-in foam cups to enhance support without sacrificing breathability. The materials, like ultra-light mesh fabric in the air control deltaPad, ensure optimal air circulation, reducing the risk of overheating.
  3. Impressive support for busts of any size: Anita’s sports bras are known for providing strong support, even in larger cup sizes. The Extreme Control Plus model, for example, was specially designed with a five-part pattern for superior stability and depth. Wide, padded straps and ergonomic construction help distribute weight evenly, relieving shoulder pressure and preventing the bra from shifting during workouts.
  4. A choice of models with different functionality: Anita Active offers a range of sports bras catering to different activity levels and needs:
    • dynamiX Star: With a racerback design, pre-shaped cups, and ergonomic padding, this bra is perfect for high-impact activities such as running and cycling.
    • Extreme control plus: This model features breathable mesh and strong side panels, providing maximum stability and comfort for larger cup sizes.
    • Light & firm sports bra: Lightweight and quick-drying, this model is ideal for low to medium-impact activities like yoga and pilates.
  5. Wide range of sizes and colours: Anita Active bras are available in an extensive range of cup sizes, from F to K, and band sizes, ensuring a perfect fit for a broad spectrum of body types. The bras come in various colours and patterns, including the trendy "Smart Rose" neutral tone, providing style options for all preferences.
  6. Advanced closure systems: Some Anita Active models incorporate innovative closures, such as front zippers, making them convenient to put on and take off—an essential feature for busy, active individuals.

Ranges made for specific needs

Beyond standard sports bras, Anita Active also offers specialised designs:

  • Post-surgery support: These bras cater to women who have undergone breast surgery, providing necessary support and comfort.
  • Maternity sports bras: Designed to adapt to changing bodies during pregnancy, Anita’s maternity options ensure that women experience continuous comfort and support.

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